Vampire Energy Use

A common complaint of energy efficiency proponents is the phantom energy use of chargers for electronic devices.  These chargers continue to use energy and attempt to re-charge the device, even after the battery is full. Continue Reading →

Then again, some scientists are highly visual communicators

Contrary to our blog last week, where we highlighted another post by an engineer discussing  his profession’s woeful lack of communications skills, this week we discover that some scientists are actually highly skilled visual communicators. Continue Reading →

7 Tips for Great Graphic Recording

Tuesday at Maga, Jim Nuttle led our graphic recorders and designers in a mock graphic recording session, using TED Talks for powerful content as inspiration.  The experience and ensuing discussion led us to curate a collection of tips for graphic recording. Continue Reading →

Visualizing our tax dollars at work

Visualization can make even the most boring, painful, lackluster information look interesting.  Jess Bachman has created a fact-based representation of the federal budget for 2011, focusing on the programs that receive 200M+ and the discretionary budget (essentially dollars spent with contractors as opposed to those that go toward government employee salaries and things like medicare). Continue Reading →

Are you going Google?

Apple’s recent iCloud announcement is yet another sign of the movement towards cloud computing and a mobile workforce.  Google is obviously the biggest player in this realm, and its new tool can show you what your company could be saving and accomplishing it if had “Gone Google” instead of using the more traditional Microsoft platform. Continue Reading →

Tufte Visualizes Data

Edward Tufte’s day-long course on Data Visualization teaches that visualizing data allows audiences to interpret it at their own time and more quickly than through a simple verbal explanation.  Accompanying text further enhances the visuals, providing detailed explanation complimenting the image, like this infographic depicting the history of political parties: Continue Reading →

Map o’ The Week: NYTimes Tags

This week’s map is an interactive tool that comes from journalism.co.uk.  The tool shows the relative number of instances people use particular tags.  These tags are associated with articles of various subjects that New York Times journalists are writing about, and are depicted in this interactive tool using brightly colored bubbles, clear lines, and a plain black background. Continue Reading →

Map O’ the Week: New York Magazine Assist on Action Movies

Last week’s print version of New York Magazine featured a flow chart graphic to assist readers in choosing the summer action movie that best suits their preferences.  The interactive, online version is available here. Continue Reading →

Amateur Graphic Recording – Visual Notes from Blogwell

At the BlogWell conference two weeks ago, we tried our hand at graphical note-taking during some of the sessions.  Here are a few highlights from our efforts.

Delta Airlines leads the way in customer contact – the airline has a Twitter handle specifically for dealing with customers in crisis, among other efforts. Continue Reading →

Graphic Resumes

Check out these visual resumes we stumbled upon, assembled by Inspiration Feed.  They are a collection of resumes Designers have created world wide.  Because they are Graphic Designers, it makes perfect sense to demonstrate their craft in the vehicle they use to promote themselves and apply for jobs. Continue Reading →

Visual Dynamos

National Geographic is an inherently visual publication.  It was one of the earliest entities to use photography to tell stories and make an impact.  The publication’s legacy of images reminds us that despite the great strides made in the field of information design, some of the most powerful modes of communicating occur organically and when captured in photographs, communicate with unmatched power and clarity. Continue Reading →

Map O’ The Week: Media Scares’ Global Deaths

This week’s Map comes from the Information is Beautiful blog.  In eye-catching, vivid hues, it shows the global deaths from the past decade’s media scare stories. Continue Reading →

NYTimes InfoDesign Shout-out

“Statistics is now the sexiest subject around,” said Dr. Hans Rosling, a professor of international health at the Karolinska Institute in Sweden.  We wholeheartedly agree! Continue Reading →

The ABCs of Maga: A is for “All-Nighter”

If we have done anything in the past (almost) 5 years at Maga, it has been to establish a unique kind of personality and culture.  Founded in the Affinity Lab space in Adams Morgan, Maga’s culture is based on the notion that a creative firm in DC must operate in all kinds of environments (many not that creative), partnerships, customers etc.  We worked hard at the lab, and then later in our own space, to build a company that is dedicated, team-oriented, fun loving…an alternative to the larger, more corporate environments that are strewn across the beltway in the Metro DC region.  We wanted to cultivate a local, walk-to-work mentality, where people would have a bit of the ‘third place’ to find their passion. Continue Reading →

InfoDesign Speaks: Visual Medical Reports

Wired.com recently published a great example of how information design can enhance our daily lives—even our health!  Most medical test results are presented in a familiarly unimaginative report format, consisting of a page or more of Courier New.  The format, combined with the dense medical jargon, is pretty difficult for the average person to interpret. Continue Reading →